November 6, 2009

  • Why Use A Business Sales Consultant?

    The role of business sales consultants in the field of information technology is to bring more business to the company, also known as the service provider, from as many different clients as possible.

September 1, 2009

  • Marketing for Technology Companies in an Economic Downturn

    The directors and managers of the small " medium technology companies are today forever simply trying to cling to survival, at least for the most part. All we seem to hear about it is how profits and sales are dwindling and that people are having to cut back on everything, and of course, the media jump straight in there to exacerbate the uncertainty and shove it in everyone's faces.

August 24, 2009

  • Making Your Technology Solutions Valuable

    In the technology industry, as well as some others, the customers you sell to can be more or less divided up into two different types, customers that only want to buy the cheapest solution to their problem, and those who will pay out more, if they feel they have received value that cannot be found in other products outside of what is inherent in the solution.

August 12, 2009

  • Recognising Buying Modes In Potential Customers

    The advent of digital information has fundamentally changed the role of sales professionals, particularly in the technology industry. In many cases, the sales function in technology may be obsolete altogether. The key to understanding how to be an effective seller today is to examine the different types of customer buying modes.

August 8, 2009

  • Technology Sales And The Current Recession

    With the economy how it is at the moment, the prospect of trying to sell anything to anyone is quite daunting. One of the most difficult industries to generate sales in is the technology industry.

August 6, 2009

August 1, 2009

  • Technology Sales And The Current Recession

    With the economy how it is at the moment, the prospect of trying to sell anything to anyone is quite daunting. One of the most difficult industries to generate sales in is the technology industry.

July 22, 2009

  • Benefits Of An Effective Email Newsletter

    Many businesses have been sending out monthly or fortnightly newsletters as a means of staying in touch with their existing customers for years as it is a highly effective method of ensuring customer satisfaction.

June 2, 2009